The Super Bowl Economy
February 1, 2008 | by brett | Permalink
I got home last night and the Goodyear blimp was circling around my neighborhood. I guess it was 50 Cent’s limo that I passed on the way home, but it easily could have been Michael Jordan’s, Paris Hilton’s, or Snoop Dogg’s. The Valley of the Sun is in Super Bowl swing, and Scottsdale has temporarily turned into Vegas.
There are expected to be one million football fans, party goers, and vacationers coming into town this weekend. I have six friends alone coming in, which will join the nine other guys scheduled to crash on my floor in sleeping bags.
Bottom line, the local economic impact is projected to be around $400 million to $500 million dollars, affecting everyone from hotel operators to restaurant owners to bottled water street corner retailers. That’s a lot of money.
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